Case study

How Avenue Privée scales product videos across thousands of SKUs without slowing down their site.

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210

Videos published on PDPs

5h50

Avg. monthly viewing time

Get to know our customer

About the brand

Avenue Privée is a leading online retailer in the charm and jewellery space, offering over 23,000 unique SKUs. Known for its extensive catalog and customizable pieces, the brand relies on scalable tools like Vidjet to streamline content across its deep product feed.
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Why do they use Vidjet?

Point #1

Built for big catalogs

With over 23,000 charms and jewellery products, Avenue Privée needed a video solution that could scale effortlessly. Vidjet’s infrastructure is designed to handle deep product feeds, making it easy to manage video content across thousands of SKUs without adding manual workload or slowing site performance.
Vdjet Dashboard
Point #2

Bulk actions that save time

Instead of uploading videos one by one, Avenue Privée uses Vidjet’s bulk publishing feature to roll out videos across product pages in just a few clicks. This functionality allows them to apply product-specific or collection-level videos at scale—without the time drain.
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Point #3

Smart rules for smarter targeting

To keep things organized, Avenue Privée applies segmentation rules to control exactly which products display which videos. Whether by product tags, categories, or custom rules, their team ensures the right message reaches the right pages—automatically.
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Point #4

Seamless video placement within descriptions

Avenue Privée embeds videos directly within product descriptions, making them a natural part of the browsing experience. This approach not only helps boost engagement but also provides a clean, on-brand look that aligns with their premium aesthetic.
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The Vidjet team is quick to set up our account and includes our feature requests in their roadmap. The platform is easy to use, letting our content managers link videos to product pages effortlessly. Having direct contact with founders Léo and Baptiste is a significant advantage for assistance.
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Florian Herrard
CEO

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